LV "classic hollow" high-end gift box packaging design cooperation case

What customers want: Louis Vuitton (LV) wanted to design a unique gift box packaging for its high-end product line, which needed to visually embody the luxury and classic of the brand, while providing excellent protection and presentation.

Design concept and function:

Our design philosophy is "the fusion of classic and innovation", aiming to convey the eternal charm and innovative spirit of the LV brand through packaging design. The gift box adopts LV's signature orange and dark blue as the main colors, combined with LV's classic hollow pattern, showing a classic and modern visual effect. The interior of the gift box is designed with a special fixed slot to ensure the safety and stability of the product during transportation, while providing an elegant display effect.

Reflect the height of the packaging:

● Color and pattern: The use of LV's signature orange and dark blue, as well as the classic hollow pattern, delivers a high-end, classic visual effect.

● Material selection: The use of high-quality special paper and lining materials to ensure the durability and touch of the packaging.

● Process details: The use of high-precision printing process and hot stamping technology to make the pattern more three-dimensional and exquisite.

● Structure design: The gift box adopts magnetic opening and closing design, which increases the convenience of use and the protection of the product.

Problems encountered and solutions:

During the design and production process, we encountered the problem of how to ensure the accuracy and durability of the hollow pattern. Working closely with our suppliers, we conducted multiple material and process tests to determine a solution that guarantees both accurate patterns and long-lasting durability. In addition, in order to ensure the structural stability of the gift box, we have optimized the folding and bonding process of the gift box to ensure the stability of the gift box during transportation and use.

Market response and evaluation:

This "classic hollow" high-end gift box has achieved a very good response in the market. Consumers generally believe that this packaging is beautifully designed and high-quality, which not only protects the product well, but also enhances their purchasing experience. LV's customer feedback shows that this packaging box not only increases the added value of the product, but also enhances the brand image, making the sales performance of high-end products in the market exceed expectations. LV spoke highly of our professional services and high-quality packaging design, believing that we have successfully conveyed their brand concept and product characteristics to consumers through packaging design, effectively enhancing the brand's market competitiveness.