Dior simple style box design cooperation case

What the customer wanted: Dior wanted to design a simple yet high-end box for its latest collection of cosmetics. The box needed to visually convey the spirit of the Dior brand while providing adequate protection and practicality.

Design concept and function:

Our design concept is "minimalist luxury", through the most simple design elements to reflect the high-end brand image of Dior. The box is in pure white color, with Dior's classic logo, highlighting the brand's recognition with a minimalist design language. The internal design of the packaging box has a special product fixing slot to ensure the safety and stability of the product during transportation.

Reflect the height of the packaging:

● Color and material: Pure white high-grade paper is used to deliver pure and high-end visual effects.

● Printing process: The use of high-precision printing technology to ensure the clarity and texture of the Dior logo.

● Structure design: The structure of the packaging box is stable, easy to open and close, and increases the convenience of consumers.

● Brand identity: The Dior logo is presented in a simple style, which increases the brand's recognition and visual impact

Problems encountered and solutions:

During the design and production process, we encountered the problem of how to ensure that the packaging box would provide adequate product protection while maintaining a simple design. Through many material tests and structural optimization, we chose a paper material that is both thin and strong, and designed the internal fixed slot to ensure the safety of the product. In addition, in order to ensure the smooth opening and closing of the packaging box, we have carefully designed the connection of the box cover to ensure the convenience and durability of opening and closing.

Market response and evaluation:

This simple style of packaging box has achieved a very good response in the market. Consumers generally believe that this packaging design is simple and generous, and the texture is superior, which can not only protect the product well, but also enhance their purchasing experience. Dior's customer feedback shows that the box not only adds value to the product, but also enhances the brand image, making the latest collection of cosmetics in the market sales performance beyond expectations. Dior spoke highly of our professional services and high-quality packaging design, believing that we have successfully communicated their brand concept and product characteristics to consumers through packaging design, effectively enhancing the brand's market competitiveness.